September 15, 2016 Last Friday, New York Road Runners, Inc. (“Road Runners”) – organizer and operator of the New York City Marathon (the “Marathon”) – reached an agreement to settle a sweepstakes lawsuit filed in connection with the Marathon’s runner selection process. How can sponsors of sweepstakes, contests and drawings minimize their risk of legal […]
Settlement Reached in NYC Marathon Sweepstakes Lawsuit Read More »
September 13, 2016 Last August, we reported that the U.S. Court of Federal Claims had dismissed a lawsuit related to the Federal Trade Commission (the “FTC” or “Commission”) sponsorship of a contest promoting robocall-blocking technology, siding with the FTC and its contest rules. The plaintiff, who appealed the claims court’s decision to the Federal Circuit,
FTC Robocall Contest Rules Under Fire Again Read More »
August 22, 2016 This month, contest sponsor PKG Investments LLC d/b/a “Fire & Ice” and others were sued in a Santa Fe, New Mexico County Court by the family of a woman who choked to death during a racy, on-premises corn dog eating contest earlier this year. What steps can sweepstakes and contest sponsors take
Risqué Contest Sponsor Sued by Contestant’s Family After Promotion Fatality Read More »
June 17, 2016 Sweepstakes Law and Sweepstakes Lawyers Trying to understand the complexities of sweepstakes law can be a daunting task for any layperson – which makes retaining an experienced sweepstakes attorney a prudent decision for any business that chooses to employ this unique and effective marketing tool. Sweepstakes contests are heavily regulated on a
Sweepstakes Lawyers: The Key to a Winning Campaign Read More »
May 9, 2016 This January, we reported on a proposed class action sweepstakes lawsuit filed on behalf of all runners who entered the New York City Marathon’s (“Marathon”) general entry drawing (“Drawing”) between 2010 and 2015. Last month, two of the named plaintiffs voluntarily withdrew their claims against the Marathon’s organizer and operator – New
Two Plaintiffs Voluntarily Withdraw from NYC Marathon Sweepstakes Lawsuit Read More »
March 14, 2016 Last Wednesday, Time Inc.’s “Sports Illustrated” brand and sweepstakes app provider Kizzang LLC (“Kizzang”) announced their upcoming $25 million College Basketball Bracket Challenge. With potential prizes in the millions (or billions) of dollars, how can sweepstakes sponsors minimize their legal risk?
Sports Illustrated, Sweepstakes App Provider Announce March Madness Bracket Challenge Read More »
January 26, 2016 Last Thursday, two Utah residents filed a class action complaint against New York Road Runners, Inc. (“Road Runners”), the organizer and operator of the New York City Marathon (the “Marathon”), alleging that Road Runners are conducting an illegal lottery to select a limited number of runners for the Marathon. How can sponsors
NYC Marathon Drawing an Illegal Lottery? Read More »
January 7, 2016 This Monday, “brain training” company Lumos Labs, Inc. D/B/A “Lumosity” agreed to pay $2 million to settle Federal Trade Commission (“FTC” or “Commission”) claims of deceptive advertising. The FTC’s allegations were brought in part because of Lumosity customer testimonials that were purportedly submitted as a condition to enter promotional contests for a
Contest Prizes, Endorsements and Testimonials: A Lesson from Lumosity Read More »
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