Sweepstakes & Gaming Law

Colorado Casino offers new sports-betting gambling mobile app

A Primer on Gambling Advertising Laws

Currently, six states of the Union have sanctioned online casino gaming within their borders. Twenty-four states and the District of Columbia now allow online sports betting. With the massive tax revenue that online gambling generates (roughly $24mm per month over the past year in New Jersey alone), more states are sure to follow. Given the […]

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sweepstakes law

Reminder: Quebec Sweepstakes Guidelines Exempt U.S.-Based Contests!

Businesses are turning to sweepstakes contests to generate new leads and retain existing customers. Over the years, such promotional efforts have proven to attract customers in virtually every industry. Companies that create these promotions for United States and Canada residents must be sure to follow applicable state, federal, and even “provincial” laws. Sweepstakes guidelines vary

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New Jersey gambling marketing

“Best Practices” Announced for New Jersey Gambling Marketing Campaigns

In a recent press release, New Jersey Attorney General Matthew J. Platkin, and Division of Gaming Enforcement (“DGE”) Director David Rebuck, announced several new initiatives to strengthen New Jersey’s responsible gambling protocols. In addition to creating a new position dedicated to responsible gaming, the effort establishes new industry advertising standards, among other things. These new

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sports betting advertising

New Coalition for Responsible Sports Betting Advertising

Just last week, a combined group of nine professional sports organizations and media outlets came together and announced that they had formed the Coalition for Responsible Sports Betting Advertising (“Coalition”). Members of this voluntary Coalition are committed to helping to ensure a responsible approach to sports betting marketing. The historic formation comes at a time

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website sweepstakes

How to Set up a Website Sweepstakes Promotion

Virtually every business has an online presence today. Because of this, the importance of generating website traffic cannot be overstated — it is integral, and paramount to, increasing earnings. How can a company improve its visibility and attract new users to its website? One way is to set up an effective sweepstakes promotion! Please note,

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sweepstakes law

Sweepstakes Law: A Primer on How to Run Compliant Promotions

Sweepstakes promotions are sweeping the nation. With each month and season comes a new and innovative contest. Entities in the not-for-profit sector are getting in the game as well! From Draft Kings, to the National Collegiate Athletic Association (“NCAA”), to the Queens Public Library and countless others, if you’re not running a sweepstakes promotion, you

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raffle or sweepstakes

What’s the Difference Between a Raffle and a Sweepstakes?

What is more enticing than the opportunity to win something? An increasing number of companies are betting that consumers will be drawn by the chance to win exciting prizes. With this in mind, many businesses have discovered effective ways to increase awareness of their brands through the use of sweepstakes and other promotions. Before deciding

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