On September 15, 2020, New Jersey Governor Phil Murphy signed the New Jersey Fair Pay Act (the “Law”) into law, which grants collegiate athletes in the State the ability to profit from the use of their names, images, and likenesses. New Jersey is the latest in a wave of states making major changes to athlete marketing rules that apply to their respective colleges and universities. The Law provides colleges and universities with a lot of time to adjust their practices, as it will not apply to athlete marketing agreements until “the fifth academic year following its enactment.”
What does the new Law do?
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