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Sweepstakes Apps: McDonald’s Sweepstakes Promotion Is Back – with A Twist

Smart phones and other mobile devices have become a significant part of everyday life.  Consequently, businesses have sought to engage consumers through this popular medium by creating smart phone-based mobile applications (or “apps”) and related app-based loyalty programs and promotions.  Regardless of the medium or technology involved, one cost effective means of attracting consumers to […]

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California Privacy Violations Result in $1.35 Million Fine!

On September 30, 2025, the California Privacy Protection Agency (“CPPA” or “Agency”) announced that it had fined Tractor Supply Company (“Respondent”) $1,350,000 for alleged violations of the California Consumer Privacy Act (“CCPA”). As our readers are aware, the CCPA went into effect on January 1, 2022, with the aim of protecting the privacy of California

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Skechers Facing Significant Email Litigation Exposure

Skechers U.S.A., Inc. (“Skechers”) was recently sued in Washington for alleged violation of its state email marketing law.  As part of its defense in the email litigation proceeding, Skechers removed the case from state court to the United States District Court for the Western District of Washington, where it will seek to have the Commercial

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The Homebuyers Privacy Protection Act

Bipartisan support for legislation is rare to see in this political climate. One exception recently occurred with the enactment of the Homebuyers Privacy Protection Act, which amended the Fair Credit Reporting Act (“FCRA”) for purposes of prohibiting the sale of “trigger leads.” Below, we discuss the practice of selling “trigger leads,” the Homebuyers Privacy Protection

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Ensure Text Message Delivery by Registering Your Long Codes! 

As a reminder, The Campaign Registry (“TCR”) continues to be mandatory for telephone numbers that are routed through a virtual phone service provider (“service provider”). The goal of TCR registration is to prevent spam and other unwanted messages from being delivered to consumers. Only after approval by its service provider, will a company’s 10-digit long

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Major Bank Accused of Violating TCPA Dialer Rules

On September 8, 2025, Bank of America (“Defendant”) was sued in the United States District Court for the Southern District of California for allegedly violating the Telephone Consumer Protection Act’s (“TCPA”) rules regarding the use of automatic telephone dialing systems (each, an “ATDS”). In Lopez v. Bank of America, N.A., Plaintiff alleges that she received

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