Trademark

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A Trademark Lawyer Can Guide you to Obtaining a Strong Trademark

When starting a new business and attempting to stand out from the crowd, it is important for business owners to consider how to go about building a strong brand. An essential part of creating good branding is developing a robust trademark. A trademark is a word, phrase, symbol, or design, or a combination thereof, that […]

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Want to Coexist with Another Brand? Ask a TM Lawyer How to Do So

Businesses often come into conflict with other businesses that use identical or similar brands to sell related goods and/or services. This can lead to the refusal of a trademark application by the United States Patent and Trademark Office (“USPTO”) on the basis of a likelihood of confusion, or lengthy litigation with attendant expensive legal fees

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No Pimping: Trademark Law Protects the Goodyear Blimp

No Pimping: Trademark Law Protects the Goodyear Blimp

On January 2, 2020, the Goodyear Tire & Rubber Company (“Goodyear”) and the Illinois-based punk rock band, The Pimps, a/k/a The Good Year Pimps (“The Pimps”), entered into a settlement agreement to resolve allegations that The Pimps: (1) had breached a previous settlement agreement entered into between the parties; (2) were infringing on Goodyear’s trademark

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Tom Brady’s “Tom Terrific” Trademark Application Sacked by Trademark Law

August 29, 2019 On May 24, 2019, Tom Brady’s company, TEB Capital Management, INC. (“TEB”), submitted separate intent-to-use trademark applications for “Tom Terrific” (the “Mark”) in connection with international class 025 for T-shirts and shirts, and international class 016 for collectible trading cards, sports trading cards, posters, and printed photographs, respectively. These applications were refused

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A Different Kind of Hockey Fight: Does Trademark Law Protect “Play Gloria”?

July 18, 2019 In April, the St. Louis Blues (the “Blues”) hockey team made an improbable run from being dead-last in the standings in January, to winning the National Hockey League’s (“NHL”) Stanley Cup Final at season’s end. Throughout that run, Laura Branigan’s 1982 disco hit “Gloria” became the Blues signature song used to celebrate

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FUCT?: Trademark Law Ruling Will Protect Certain Immoral and/or Scandalous Marks

June 27, 2019 On June 24, 2019, in a 6-3 decision, the United States Supreme Court ruled that barring the registration of the trademark “Fuct” would infringe upon the applicant’s First Amendment rights. In 2011, Mr. Erik Brunetti (“Applicant”) applied to register the word mark “Fuct,” an acronym that (he maintains) was derived from the

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Important BOOKING.COM Decision – Trademark Lawyers Take Note

April 11, 2019 In February 2019, the US Court of Appeals for the Fourth Circuit affirmed the district court’s summary judgment ruling that found that BOOKING.COM was not generic, but a descriptive mark with acquired distinctiveness.  Trademark lawyers are intrigued by the fact that, as pointed out in Judge James Wynn’s dissenting opinion, the decision

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