NCAA college athletes should register their athlete trademarks now that they can take advantage of their name, image, and likeness. Registered trademarks provide strong protections for student athletes’ NIL and facilitate future endorsement and sponsorship opportunities. Why can student athletes now trademark their names, images, and likenesses?
The proverbial battle of David versus Goliath is currently unfolding in United States District Court for the Northern District of California. The Cookie Department, Inc. (“Cookie Department”), a California cookie maker, is embroiled in trademark litigation with sweets superpower, The Hershey Company (“Hershey Co.”). Both allege that the other has engaged in trademark infringement. The
Trademark Infringement: A Kiss of Death? Read More »
On August 3, 2021, Tru Kids Inc., doing business as Toys R Us (“Toys R Us” or “Plaintiff”), filed a complaint against Real Investment, LLC, doing business as Toys & Beyond (“Toys & Beyond” or “Defendant”), for trademark infringement, dilution, and unfair competition. Toys R Us is the owner of many famous trademarks that are
Toys R Us Files Trademark Infringement Complaint Against Toys & Beyond Read More »
On May 3, 2021, WM Wrigley Jr. Company (“Wrigley”) filed a complaint against a host of cannabis companies and their respective owners (collectively “Defendants”) in the United States District Court for the Central District of California alleging trademark infringement, dilution, and unfair competition. Wrigley is the owner of many famous trademarks that are registered with
Taste the Lawsuit: Wrigley Brings Trademark Infringement Claim Read More »
Online marketing is a common tool that businesses use to bring attention to their respective goods and services. When initiating online marketing campaigns, businesses must be careful to both protect their intellectual property and not infringe upon the intellectual property of others. When discussing intellectual property issues that need to be considered in the online
Marketing Online? Be Mindful of Trademark and Copyright Law Read More »
On February 21, 2019, Pennsylvania State University (the “Applicant”) filed a trademark application with the United States Patent and Trademark Office (“USPTO”), seeking registration of: 1) the word mark PENNSTATE HEALTH; and 2) the words PENNSTATE HEALTH with a logo of a Nittany lion (the “Marks”). The Trademark Examining Attorney refused registration of the Marks,
Trademark Rights Law: Penn State Not Geographically Descriptive Read More »
On February 1, 2021, Pop Warner Little Scholars, Inc. (“PWLS”) and Pop Warner Authentic, Inc. (“PWA”) (collectively, “Pop Warner”) filed a complaint for trademark infringement against Hanesbrands, Inc. (“Hanes”) in the United States District Court for the Central District of California. Pop Warner is seeking injunctive relief and damages stemming from these infringement allegations. Given
Hanes Pop Warner’s Way: Trademark Dispute Over Pop Warner Mark Read More »
On August 21, 2020, The Eamon Foundation, owner of multiple trademarks related to the “Terrible Towel” waived at Pittsburgh Steelers (the “Steelers”) games, sued Time In, LLC d/b/a Time in Apparel (“TIA”) for trademark infringement, unfair competition, dilution and unjust enrichment. The lawsuit is a good reminder of the importance of consulting with an experienced
“Terrible Towel” Lawsuit a Good Reminder to Consult a Trademark Lawyer Read More »
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