On October 3, 2023, Google LLC (“Google”), a multinational technology company, announced that it was implementing new restrictions to further prevent the delivery of unsolicited email marketing to its users. Please note that this is an internal policy change, one that is unrelated to email marketing law regulations. The changes are set to take effect […]
Email Marketing Law and Google’s New Email Delivery Restrictions Read More »
August 15, 2019 The Federal Trade Commission’s (“FTC”) Bureau of Consumer Protection has entered into a consent agreement with Unrollme Inc. (“Unrollme”), preventing Unrollme from continuing to engage in practices which the FTC considers to be unfair or deceptive, in violation of Section 5(a) of the Federal Trade Commission Act, 15 U.S.C. § 45(a). This
FTC Settles Email Lawsuit with Unrollme Read More »
August 8, 2019 A trial court in California recently issued a ruling interpreting California Business and Professions Code Section 17529.5 (“17529.5”) in Greenberg et al. v. Digital Media Solutions LLC et al., CGC-18-572010 that has the potential to profoundly impact the email marketing industry. In dismissing claims for alleged violation of 17529.5 against an Advertiser
California Court Issues Major Decision for the Email Marketing Industry Read More »
February 14, 2019 In June, 2017, the Federal Trade Commission (“FTC”) sought public comment on the Controlling the Assault of Non-Solicited Pornography and Marketing Act (“CAN-SPAM”). At that time, it had been nearly 15 years since the passage of CAN-SPAM and the FTC was seeking public opinion on the costs, benefits, and regulatory impact that
CAN-SPAM Cooked? Results are in on the FTC’s Review of the Federal Email Law Read More »
August 28, 2018 We have promised to provide updates on proposed California State legislation that would implement more restrictive advertising regulations applicable to email marketing that is sent either from California or to California resident email addresses. What is the current status of the email marketing legislation?
Second Update on California’s Email Marketing Bill AB-2546 Read More »
In February of this year, legislation was initiated to expand the existing California anti-spam law to provide stricter requirements applicable to any person or entity initiating or advertising in a commercial email advertisement either sent from California or to a California email address. How Will the New Legislation Affect Commercial Email Advertising?
California Anti-Spam Bill Would Add Restrictions on Commercial Email Advertising Read More »
October 2, 2017 In a recent decision, a federal district court in San Francisco dismissed email marketing-related California State legal claims against Sauphtware, Inc. d/b/a “Panda Mail,” finding that Panda Mail’s delivery of email on behalf of third-party advertisers did not, in and of itself, amount to advertising. The ruling would appear to absolve emailers
Groundbreaking Email Marketing Decision? Read More »
July 5, 2017 The Federal Trade Commission (“FTC”) recently announced a reform initiative aimed at eliciting comments from the general public on a host of federal regulations, including the landmark federal email law, Controlling the Assault of Non-Solicited Pornography and Marketing Act (“CAN-SPAM”). What is the FTC seeking to accomplish with the initiative?
FTC Seeks Comment on Federal Email Law Read More »
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