email marketing

First Update on California’s Email Marketing Bill AB-2546

June 6, 2018 We recently blogged about proposed California State legislation that would provide stricter requirements applicable to commercial email advertisements that are sent either from California or to a California resident’s email address. What is the current status of the email marketing legislation? By a vote of 45 to 29, Bill 2546 (the “Bill”) […]

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spam

California Anti-Spam Bill Would Add Restrictions on Commercial Email Advertising

In February of this year, legislation was initiated to expand the existing California anti-spam law to provide stricter requirements applicable to any person or entity initiating or advertising in a commercial email advertisement either sent from California or to a California email address. How Will the New Legislation Affect Commercial Email Advertising?

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Groundbreaking Email Marketing Decision?

October 2, 2017 In a recent decision, a federal district court in San Francisco dismissed email marketing-related California State legal claims against Sauphtware, Inc. d/b/a “Panda Mail,” finding that Panda Mail’s delivery of email on behalf of third-party advertisers did not, in and of itself, amount to advertising.  The ruling would appear to absolve emailers

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Court Dismisses $600 Million Spam Lawsuit Against Kraft Foods

February 6, 2015 This week, the U.S. Court of Appeals for the Fourth Circuit affirmed a judgment from the United States District Court for the District of Maryland dismissing a $600 million spam lawsuit brought under California’s and Maryland’s anti-spam statutes by Internet Service Provider, Beyond Systems, Inc. (“Beyond Systems”) against Kraft Foods, Inc. (“Kraft”)

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Maryland Digital Ad Tax

E-Mail List Management Agreements: Don’t Get Stuck in the Middle

The E-mail List Management Opportunity Website operators and other online businesses frequently amass a very valuable, targeted database of e-mail addresses in the course of operating their respective businesses.  Where permitted by the privacy policy (and the specific website registration consent language) associated with the applicable website or venture, that database can be shared by

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