As federal and state regulators continue to crack down on telemarketing and text message marketing, businesses are now transitioning back to email marketing to reduce Telephone Consumer Protection Act (“TCPA”) regulatory action and litigation risk. With this renewed reliance on email marketing, now is a good time for a refresher course on compliance with the […]
Email Marketing Is Back! Read More »
August 8, 2019 A trial court in California recently issued a ruling interpreting California Business and Professions Code Section 17529.5 (“17529.5”) in Greenberg et al. v. Digital Media Solutions LLC et al., CGC-18-572010 that has the potential to profoundly impact the email marketing industry. In dismissing claims for alleged violation of 17529.5 against an Advertiser
California Court Issues Major Decision for the Email Marketing Industry Read More »
February 14, 2019 In June, 2017, the Federal Trade Commission (“FTC”) sought public comment on the Controlling the Assault of Non-Solicited Pornography and Marketing Act (“CAN-SPAM”). At that time, it had been nearly 15 years since the passage of CAN-SPAM and the FTC was seeking public opinion on the costs, benefits, and regulatory impact that
CAN-SPAM Cooked? Results are in on the FTC’s Review of the Federal Email Law Read More »
In February of this year, legislation was initiated to expand the existing California anti-spam law to provide stricter requirements applicable to any person or entity initiating or advertising in a commercial email advertisement either sent from California or to a California email address. How Will the New Legislation Affect Commercial Email Advertising?
California Anti-Spam Bill Would Add Restrictions on Commercial Email Advertising Read More »
July 5, 2017 The Federal Trade Commission (“FTC”) recently announced a reform initiative aimed at eliciting comments from the general public on a host of federal regulations, including the landmark federal email law, Controlling the Assault of Non-Solicited Pornography and Marketing Act (“CAN-SPAM”). What is the FTC seeking to accomplish with the initiative?
FTC Seeks Comment on Federal Email Law Read More »
November 2, 2016 The Canadian Radio-television and Telecommunications Commission (“CRTC”) has fined Blackstone Learning Corp. (“Blackstone”) $50,000 for various violations of Canada’s Anti-Spam Law (“CASL”). In the decision, the first of its kind, CRTC determined that Blackstone had violated CASL in connection with sending 400,000 unsolicited commercial email messages without the requisite consent to do
Canadian Watchdog Renders First Ever CASL Spam-Related Fine Decision Read More »
February 29, 2016 “Spam” lawsuits are becoming an ever-increasing concern to companies in the email marketing space. The potential liability of such suits can reach levels that threaten to jeopardize the viability of the business itself. Statutory liability may be imposed in amounts of up to $100.00 per email under the federal CAN-SPAM Act, with
Have You Been Sued by Timothy Walton? Read More »
Will Your Marketing Campaign Be the Target of a Class Action Lawsuit or Regulatory Investigation for Failing to Comply with Canada’s Anti-Spam Legislation? What is Canada’s Anti-Spam Legislation (“CASL”)? CASL[1] was passed into law on December 15, 2010, and is widely regarded as the strictest anti-spam legislation in the world. The Canadian Radio-Television
New Canada Anti-Spam Legislation Effective July 1, 2014 Read More »
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