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Use of Tracking Tools Requires Notice and Consent!

David O. Klein
David Klein is one of the most recognized attorneys in the telemarketing, technology, Internet marketing, sweepstakes and telecommunications fields. Skilled at counseling clients on a broad range of technology-related matters, David Klein has substantial experience in negotiating and drafting complex licensing, marketing and Internet agreements.
Most Recent

FTC Finalizes Subscription Renewal Rulemaking
On October 16, 2024, the Federal Trade Commission (“FTC”) announced its final rules applicable to recurring subscription plans. According to the FTC, these rules were

Private Right of Action for California Email Statute Violations
Readers of this blog may recall a prior piece in which we discussed the return of email marketing in the wake of intense regulatory action

Medicare Marketing One-to-One Consent Rules Effective October 1, 2024!
On April 23, 2024, the Centers for Medicare & Medicaid Services (“CMS”) issued a final rule implementing one-to-one consent rules for Third Party Marketing Organizations

E-Mail Wiretap Case Dismissed
A Pennsylvania federal court recently granted a retailer’s motion to dismiss claims that its use of “spy pixels” in its commercial e-mail constitutes illegal wiretapping.

Major Updates to Google Gaming Advertising Regulations Take Effect Today!
As of today, July 15, 2024, Google gaming regulations contain significant revisions. The Google Ads policy for daily fantasy sports (“DFS”) operators now enable them

Swigart Law Group CIPA Demands
Readers of this blog likely know about the wave of consumer privacy litigation directed at online companies’ collection of consumer data. A litany of these

Third-Party Pixel Tracking Technology Liability
Recently, companies have found themselves defending allegations that the use of third-party pixel tracking technology on their websites violates state consumer privacy laws. Fortunately, these

Federal Data Privacy Law Good for Online Marketers
Federal Data Privacy Bill Introduced with Bipartisan Support Online marketers may be on the verge of finally obtaining a single, unified federal framework for consumer

ADA Compliance and Retail Websites
For several years, consumers have flooded the Western District of Pennsylvania (“WDPA”) with Americans with Disabilities Act (“ADA”) compliance lawsuits, alleging that companies are violating

States Revisit Their Continuity Billing Laws
In the wake of increasing continuity billing practice complaints, the Federal Trade Commission (“FTC”) is again taking a hard look at the space. The FTC

Exercise Caution When Running a Bitcoin Sweepstakes Promotion
Earlier this week, Stryve Foods, Inc. (“Stryve”) announced the launch of its Bitcoin sweepstakes – allegedly the first of its kind by a meat snack

Email Marketing Is Back!
As federal and state regulators continue to crack down on telemarketing and text message marketing, businesses are now transitioning back to email marketing to reduce