ccpa law

CCPA Regulations Revised, Again

Recently, the California Consumer Privacy Act (“CCPA”) regulations were modified by the California Attorney General for a second time. These modifications are an attempt to address issues raised by approximately one hundred comments that followed the release of the Modified Draft Regulations on February 7, 2020. The California Attorney General is accepting written comments on […]

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influencer marketing

Social Media Influencer Marketing and FTC Enforcement

The endorsement of a celebrity or social media “influencer” can be a valuable tool for companies seeking to instantaneously advertise to the millions of individuals who follow a popular influencer. Companies pay very handsomely for these endorsements, with some celebrities earning over $1 Million per post. However, this explosion in paid endorsements and influencer marketing

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False Advertising: What You Need to Know

False advertising occurs when a business makes a misleading, deceptive, or plainly false claim about a particular product or service. There are currently a host of state and federal laws aimed at addressing false advertising, the most prominent of which is the Federal Trade Commission Act (“FTC Act”), 15 U.S.C. § 53(b).  As articulated by

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CCPA Forms

CCPA Forms: The Right to Opt-Out, Request to Know and Request to Delete

Readers of this blog have been following our coverage of the California Consumer Privacy Act (“CCPA”) and related regulatory developments. In today’s blog, we detail some of the compliance measures that should be taken with respect to consumer data election rights and the associated CCPA forms through which consumers can make these elections. Among other

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Consumer Privacy Compliance Primer

Consumer Privacy Compliance Primer

As readers of this blog know, businesses face significant liability if they fail to take their consumer privacy obligations seriously. These obligations can vary widely based on the kind of information a business collects and where a consumer is located. Privacy compliance is an essential consideration for many businesses, and properly obtaining consumer consent to

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trademark office actions

Responding to Trademark Office Actions

Approximately three (3) months after submitting a trademark application to the United States Patent and Trademark Office (“USPTO”), the application will be assigned to an Examining Attorney. The Examining Attorney will review the application for any administrative or substantive issues and deliver an “office action” if there are any such issues. If no issues with

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