product endorsement

Legal Concerns for Product Endorsements by Social Media Influencers - Klein Moynihan Turco LLP

Legal Concerns for Product Endorsements by Social Media Influencers

6 Comments / Blog, Internet Law, Online Marketing & Advertising Law /

In the endless search for new and creative ways to promote products, many advertisers are enlisting the service of social media influencers (“Influencers”) – people whose online popularity and relevance grant them influence over others within their social sphere. Many influencers will make product endorsements on behalf of advertisers through social media platforms (such as Facebook, […]

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Companies Selling E-Liquids Must Follow Endorsement Guides

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June 18, 2019 On June 7, 2019, the U.S. Food and Drug Administration (“FDA”) and the Federal Trade Commission (“FTC”) together issued four warning letters to companies manufacturing and marketing flavored e-liquid tobacco products in connection with their failure to include required nicotine warning statements in social media posts.  Under the Federal Food, Drug and

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Plastic Surgeons, Dermatologists and Product Endorsement Guidelines

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May 20, 2019 The New York Times recently published an article reporting that certain plastic surgeons and cosmetic dermatologists (collectively, the “Doctors”) may have violated Federal Trade Commission  (“FTC”) and Food and Drug Administration (“FDA”) product endorsement and advertising regulations. In summary, the performance beauty company, Evolus, Inc. (“Evolus”), paid for Doctors to attend an

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Mosquito Repellent Marketers Allegedly Violated Product Endorsement Law, Enter into Consent Decree

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November 16, 2018 Creaxion Corporation, Inside Publications, LLC and their respective principals (“Respondents”) have entered into a consent decree with the Federal Trade Commission (“FTC”), settling accusations of false and misleading endorsement claims, failure to disclose material connections with endorsers and deceptively formatted advertising.  The FTC alleges that the Respondents violated the FTC Product Endorsement

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FTC deceptive marketing action- Klein Moynihan Turco

Retailer Settles FTC Deceptive Advertising Claims for Product Endorsements on Instagram

10 Comments / Blog, Journal, Online Marketing & Advertising Law /

March 16, 2016 This Tuesday, the Federal Trade Commission (the “FTC” or “Commission”) announced that it has prospectively reached a settlement with Lord & Taylor, LLC (“Lord & Taylor”) over charges of deceptive advertising in connection with alleged paid Instagram product endorsements for Lord & Taylor’s 2015 Design Lab clothing collection. What legal precautions should sellers

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