On July 1, 2022, California Assembly Bill No. 390 (the “Amended Law”) will go into effect. The Amended Law revised Section 17602 of California’s Business and Professions Code, requiring businesses to adapt to a stricter Automatic Renewal Law (“ARL”). After July 1, companies offering automatically renewing subscription services to California State customers must, among other things, […]
California Strengthens its Automatic Renewal Law Read More »
On April 8, 2022, Kohl’s and Walmart were fined for violating federal marketing laws, resulting from a Federal Trade Commission (“FTC”) investigation alleging that the businesses had: 1) falsely marketed dozens of rayon textile products as being made of bamboo; and 2) misleadingly claimed that such “bamboo-derived” textiles were made using ecofriendly processes. In reality,
Kohl’s and Walmart Fined $5.5 Million for Marketing Law Violations Read More »
On March 16, 2022, Meta Platforms, Inc. (previously known as “Facebook”) filed a lawsuit in the Northern District of California against Chad Taylor Cowan (the owner of Customer Feedback Score Solutions) for allegedly providing fake Facebook engagement services. This case is part of Facebook’s ongoing efforts to remove and deter fake engagement and advertising from
Facebook Marketing Company Sued by Meta for Fake Reviews Read More »
On January 3, 2022, a football fan filed a class action lawsuit against the “New York” Jets and Giants for alleged marketing violations. Specifically, the complaint alleged that the two professional football organizations engaged in false advertising and deceptive marketing practices by continuing to employ “New York” in their teams’ name when, in fact, the
False Advertising and Football: Jets and Giants Accused of Marketing Violations Read More »
Recently, Apple released its latest mobile operating system: iOS 15. This update contains major changes to privacy features that will impact email marketing to Apple product customers. Businesses should be aware of the changes and adapt their marketing efforts to fit this new iOS 15 environment. What changed with email marketing to Apple customers?
iOS 15 Implements Changes for Email Marketing to Apple Customers Read More »
Social media platforms have become an increasingly common forum for social interactions around the globe. To illustrate their burgeoning popularity, Facebook, alone, garners about 1.9 billion unique daily users. Given the widespread usage of social media by consumers, many businesses are exploring ways to use these platforms as marketing vehicles. Social media marketing efforts may
The Legal Implications of Social Media Marketing in 2021 Read More »
Online marketing is a common tool that businesses use to bring attention to their respective goods and services. When initiating online marketing campaigns, businesses must be careful to both protect their intellectual property and not infringe upon the intellectual property of others. When discussing intellectual property issues that need to be considered in the online
Marketing Online? Be Mindful of Trademark and Copyright Law Read More »
Recently, we wrote concerning six cannabidiol (“CBD”) companies (the “Sellers”) that had settled enforcement actions with the Federal Trade Commission (“FTC”). On March 5, 2021, following public comment, the FTC approved final administrative consent orders against the Sellers for engaging in deceptive CBD marketing practices. Although CBD was removed from the Controlled Substances Act (“CSA”)
UPDATE: FTC Deceptive CBD Advertising Consent Orders Approved Read More »
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