false advertising law

False Advertising smoked cheese

False Advertising Case Claims Supermarket’s ‘Smoked’ Cheese Is Not Really Smoked

On January 27, 2021,  Michael Fleischer (“Plaintiff”) filed a class action lawsuit in the Eastern District of New York against supermarket chain Aldi Inc. (“Aldi”) for allegedly misrepresenting the source of the smoke flavor in its Smoked White Cheddar Cheese. Specifically, the complaint in this false advertising case alleges that Aldi misled consumers in failing …

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False Advertising: What You Need to Know

False advertising occurs when a business makes a misleading, deceptive, or plainly false claim about a particular product or service. There are currently a host of state and federal laws aimed at addressing false advertising, the most prominent of which is the Federal Trade Commission Act (“FTC Act”), 15 U.S.C. § 53(b).  As articulated by …

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