California email marketing

Court Finds Standing in Recent California 17529 Case - Klein Moynihan Turco LLP

Court Finds Standing in Recent California § 17529 Case

Standing can often be a nuanced concept in litigation proceedings. In a recent case involving California’s “anti-spam” email statute (section 17529 of the California Business and Professional Code), a court considered whether seven plaintiffs had standing to sue based solely on the fact that they had allegedly received email that purportedly violate section 17529. The […]

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Does Your Email Marketing Comply with the Law?- Klein Moynihan Turco LLP

Does Your Email Marketing Comply with the Law?

You are most likely familiar with the federal law governing email marketing, the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 (“CAN-SPAM”).  CAN-SPAM serves as the primary piece of legislation regulating commercial email advertising.  However, because CAN-SPAM does not permit individual email recipients to bring lawsuits for alleged statutory violations, it is

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California Court Issues Major Decision for the Email Marketing Industry

August 8, 2019 A trial court in California recently issued a ruling interpreting California Business and Professions Code Section 17529.5 (“17529.5”) in Greenberg et al. v. Digital Media Solutions LLC et al., CGC-18-572010 that has the potential to profoundly impact the email marketing industry.  In dismissing claims for alleged violation of 17529.5 against an Advertiser

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California’s Email Marketing Bill AB-2546 Has Died

January 11, 2019 We have been providing our blog readers with regular updates on the status of California State Bill AB-2546 (the “Bill”). The latest: As of November 30, 2018, the Bill officially died.  The proposed email marketing  Bill would have provided stricter requirements for commercial email that was sent either from California or to

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Second Update on California’s Email Marketing Bill AB-2546

August 28, 2018 We have promised to provide updates on proposed California State legislation that would implement more restrictive advertising regulations applicable to email marketing that is sent either from California or to California resident email addresses. What is the current status of the email marketing legislation?

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