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iOS 15 Implements Changes for Email Marketing to Apple Customers- Klein Moynihan Turco LLP

iOS 15 Implements Changes for Email Marketing to Apple Customers

Blog, Data & Privacy Law, Internet Law /

          Recently, Apple released its latest mobile operating system: iOS 15. This update contains major changes to privacy features that will impact email marketing to Apple product customers. Businesses should be aware of the changes and adapt their marketing efforts to fit this new iOS 15 environment. What changed with email marketing to Apple customers?

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FTC Obtains $32.5 Million Settlement with Apple, Inc.

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Three weeks ago, we blogged concerning the increased scrutiny that the Federal Trade Commission (“FTC”) has directed towards mobile application (“apps”) providers who market to children.  (See New COPPA Complaints Filed)  Yesterday the FTC announced a multi-million dollar settlement with Apple, Inc. relating to Apple’s alleged failure to secure parental approval prior to allowing children

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